Sweetgreen × Function Health Menu Collaboration
Live fight
In January 2026, Sweetgreen launched a new menu line developed in collaboration with Function Health, designed by Dr. Mark Hyman and his team “around foundational biological principles.” Announced January 6, 2026, the “Eat What Loves You Back” lineup included five items: the Omega Salad, Nutrient Power Plate, and Spicy Reset Bowl (available nationwide), plus the Iron Boost Bowl and Steady Energy Bowl (online-exclusive).
According to the announcement, the collaboration included in-app ingredient education written by Hyman and a $50 Function Health membership credit for Sweetgreen Rewards members. It marked one of the first large-scale restaurant-chain integrations of Hyman’s functional-medicine dietary framework.
The partnership later drew political scrutiny: a September 30, 2026 Washingtonian piece on Sweetgreen’s appearance at a MAHA Summit described Hyman as a “controversial ‘functional medicine’ proponent with very close ties to Kennedy” — illustrating how the collaboration became a proxy discussion about MAHA’s reach into consumer brands.
Timeline
- Jan 6, 2026: Sweetgreen and Function Health announce the “Eat What Loves You Back” menu designed by Hyman; $50 Function credit offered to Rewards members.
- Sept 30, 2026: Washingtonian reports on Sweetgreen’s MAHA Summit appearance, framing the Hyman collaboration in political terms.
